YOU should know

Tucker by Gaby Basora  

is rooted in the kind of effortless flavor that city girls across the globe rock in the streets. Not quite thrift. Vintage. Not just sophisticated. Chic. For the kind of woman that makes other women turn their head. And not because she's a super model. She's just an everyday girl, doing her own thing with such flavor, that respect must be paid. That's what Tucker, a global brand in the making, is all about. Its fore-mother, Gaby Basora, uses her own fashion sense, lifestyle and personal anthropology as the impetus and inspiration.
Tucker's concept couldn't be more effortless, giving everyday girls with style beautifully cut pieces with an array of patterns to choose from. Each blouse, pant, jacket or dress comes with its own unique offering of custom fabrics for you to choose from. It gives the brand its own unique twist on personal style. And not a moment to soon... Gaby's coming out with a pocketbook-friendly collection with Target on September 12th. I'm so excited about this chick, you should be too. 


Try it 
to support this artist go to: http://www.tuckerbygabybasora.com/
for more on the Target collection go to: http://style.target.com/2010/09/03/tucker-up-to-targets-newest-designer-collection/ 
     

More on the Artist 

Hard-working, creative, talented, funny, flawed, genuine, unstoppable, mother, wife –Gaby Basora is all of these things and they are the definition behind her Tucker collection.  With the intention to create something easy and beautiful for her busy and versatile lifestyle, Basora designed the original Tucker blouse in the summer of 2005, made from silk with a button down front and shirred neckline. Everywhere Basora went women stopped her, friends and strangers alike commented on her blouse, and at that moment Tucker was born.  Within months, Barneys New York placed their first order for Tucker by Gaby Basora.

From a young age, Basora was drawn to fabrics, patterns and color.  Growing up in Seattle, Basora would roam the local flea markets and thrift shops with her three sisters on the weekends.  She learned to knit from her mom, and picked up basic sewing techniques from the local sewing shop in her hometown.  Travel also had a strong influence on Basora, where early on she had the opportunity to live in Amsterdam and traveled often to Paris before moving to New York to attend Sarah Lawrence College.  Following graduation, Basora worked as an assistant to stylists on editorial and commercial jobs until she went out on her own as a stylist for ten years, traveling on tour with top artists such as Lauryn Hill.

In five short years, Basora has gained international recognition for her Tucker collection and is found in over 200 retailers worldwide including Barneys New York, Harvey Nichols, Net-A-Porter and Bloomingdale’s as well as better boutiques around the world.   What started with a single blouse is now a collection of over 35 silhouettes, including dresses, coats and lingerie.

From her design studio in New York City’s Meat Packing District, Basora designs exclusive prints inspired by her life: magazines, novels, travel, nature as well as everyday objects that catch her eye. Today, Tucker has become synonymous with prints – sophisticated in content and color palette - and equally as appreciated and signature as the silhouettes. The majority of Tucker prints are now exclusively designed in house.

Tucker, which is derived from its definition “A piece of cloth draped over the bosom,” is the perfect expression of the collection, where each piece is intended to emphasize the woman wearing it and is not specific to any style or state of mind.  Tucker is free-spirited, brave and nostalgic.